[1] The hole aligns with an area in the image that creates an optical illusion of the person's face being an actual part of the scene.
Photo stand-ins may be found at midways, carnivals, parties, tourist traps, theme parks and similar locations and events that people visit for entertainment.
The television game show You're in the Picture revolved around celebrity guests using a photo stand-in, having to guess what scene they were in.
The use of an image on a board that could be held up as a foreground below the chin was patented by Cassius Marcellus Coolidge in 1874.
One such surviving photo is of Archduke Franz Ferdinand of Austria, posing as a mummy while in Cairo, 1894.