Pinnacle Peak Pictures (formerly Pure Flix Entertainment until January 2021) is an American independent evangelical Christian film production and distribution studio founded by David A. R. White and Russell Wolfe.

[11][12] Since its foundation, the company has created many films, such as The Wager,[13] Home Beyond the Sun, In the Blink of an Eye, Sarah's Choice,[14] A Greater Yes: The Story of Amy Newhouse, The Book of Ruth: Journey of Faith, Holyman Undercover, and Samson.

God's Not Dead (2014) starring Kevin Sorbo, Shane Harper, and Dean Cain[16] earned over $60 million in the U.S. box office and was released in digital format by Lionsgate on August 5, 2014.

[18] Also in 2015, Pure Flix launched a subscription streaming service of the same name, which would be devoted to Christian and family-friendly films and television series.

[23] On November 12, 2020, Pure Flix announced that it would sell its eponymous streaming service to Sony Pictures Entertainment (via its Affirm Films subsidiary); financial details were not disclosed.

In turn, he pointed out Pure Flix's decision of deliberately choosing not to screen Unplanned for critics to avoid negative reviews.

[54] She also criticized the studio's successful God's Not Dead trilogy for being "far more interested in bolstering a certain sort of persecution complex than in encouraging its audience toward Christlike behavior".