[1] Following the company's establishment in 2009, its initial focus was on developing and publishing social network games.

The firm's initial focus was on the development and publishing of games for social platforms.

In 2011, Pixonic received a $5 million investment as part of its "C" round,[4] after which it launched its first mobile game – Robinson.

Gladkov internally restructured the firm, and turned its focus to mobile games.

In the same year, Pixonic launched War Robots, which had monthly revenue of more than $1.3 million.