Playasia is based in Hong Kong and caters to the Asia-Pacific region, but also offers most of the products to international buyers.
In addition to video games, the site also offers electronic goods, such as products from the Tamagotchi series.
[5] [6] However, there have been big changes in the video games industry, such as console manufacturers and publishers abandoning regional lockouts[7][8] and the evolution of consumer buying behaviour driven by the acceptance and growth of global cross-border ecommerce, encouraged by major branded ecommerce platforms like Amazon, eBay and Alibaba.
[9][10][11][12] Therefore, Playasia still ships PlayStation products and games Globally as of late 2010, as well as into Europe.
In January 2017 Playasia launched Soldner X-2: Final Prototype to begin the PLAY Exclusives program, a line of still ongoing physical console releases manufactured in partnership with publishing company Eastasiasoft.