[1] Launched in partnership with Sony BMG's Legacy Recordings and Sony BMG Masterworks, the label's primary goal is to develop a broad fanbase for artists, while at the same time introducing new audiences to the recordings contained in Sony BMG's archives.
[2] Playbill's first artists signed were Broadway performers Brian Stokes Mitchell and Betty Buckley.
Playbill president Philip S. Birsh described three different categories of recordings on their label.
The third part of the joint venture between Playbill and Sony BMG is the re-releasing of remixed and remastered Broadway recordings.
Artists on the current Playbill Records roster include (listed alphabetically):