The Plaza Noroeste has its origins in a petition started in early 2017 on Change.org by Isabela resident Xavier Félix, with the intention of establishing a Costco retail store in either Aguadilla or his hometown.
[2] On February 8, 2021, through his social media accounts, newly inaugurated Aguadillan mayor, Julio Roldán Concepción, announced "after 5 years of waiting [,] as part of the efforts of [his] administration" he had given the "green light" to the project.
Interested businesses include El Mesón Sandwiches, Cooperativa de Seguros Múltiples (an insurance company) and Chick-fil-A, nonetheless, as of February 10, 2021, no final agreements have been signed.
The total amount of jobs created was estimated to be between 300 and 400 by the time all stores opened and would present an influx of $1.5 million in patents.
[2] Later on it was announced that Plaza Noroeste will be built on a plot of land between PR-2's 124.5 and 124.7 km of the José Joaquín "Yiye" Ávila stretch.