It was founded in 1993 by publisher and editor-in-chief Bill Panoff, CEO of Ft. Lauderdale-based PPI Group as a trade magazine, but changed format to a consumer magazine in 1996.
[1][2][3] Since 1998,[4] the magazine has issued Reader's Choice Awards, surveying its readers to recognize outstanding cruise lines,[5] ships, destination, itineraries,[4] ports of call,[6] onboard amenities, and shoreside hotels, shopping[7] and excursions.
In 2013, Porthole's parent company, PPI Group, became the media partner of the annual Cruise Shipping Miami industry conference.
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