PCRC’s overall strategy encompasses six core areas of operation: creative multimedia, preventing genocide, mass atrocities & violent extremism, peace education, transitional justice, post-conflict research and consultancy.

PCRC’s overall strategy encompasses six core areas of operation: creative multimedia, preventing genocide, mass atrocities & violent extremism, peace education, transitional justice, post-conflict research and consultancy.

The development and production of multimedia materials, tools and platforms aimed to inspire social activism towards positive change, educate viewers about underreported issues, advocate for the underrepresented, and foster tolerance and mutual understanding among divided citizens and youth.

The creation and implementation of educational programs and curriculum designed around cutting-edge research and best practices in the fields of intercultural dialogue and cooperation, intergroup contact, reconciliation, youth activism and empowerment, and pro-social behavior psychology.

Ordinary Heroes is a multimedia educational project that uses photos, films and youth workshops to tell the accounts of four post-conflict regions - Bosnia and Herzegovina, Rwanda, Cambodia, and post-Holocaust Europe, through stories of rescue and courage with the aim to bolstering tolerance, reconciliation and inter-ethnic cooperation.