[3] The organizers submitted a proposal for the festival for June 2009, with actress Vanessa Redgrave serving as the chairman of the board.
[6] Berisha stated that PriFilmFest was inspired by the Sarajevo Film Festival, which had "branded the city internationally.
It consisted of seminars, workshops, and discussions designed to connect Kosovar filmmakers with those in neighboring countries.
The two-day workshop in 2010 brought together filmmakers from Kosovo, Albania, Macedonia, Montenegro and Serbia; they listened to presentations from co-production professionals, including EAVE (European Audio-Visual Entrepreneurs), Medienboard (German Film Fund), and Robert Bosch Stiftung.
[5][6] Berisha stated that Kosovo was trying to host events that shift media attention from politics, and that the movies in the competition include entries from the Balkans, Germany, UK and Afghanistan.
[13] Eva Orner, who won an Oscar for the documentary Taxi to the Dark Side, opened the event, and chaired the jury.
The festival included special screenings of Samuel Maoz's Lebanon, Roman Polanski's The Ghost Writer, Franco Nero's Angelus Hiroshimae, Goran Paskaljević's Honeymoons (Medeni mesec), and Jan Verheyen's Dossier K. Ten medium-length films were also presented.
[7] It opened with The Forgiveness of Blood, a film by American director Joshua Marston, and finished at the Square 21 with a red carpet gala.
The president of the jury was Gedeon Burkhard (Inglourious Basterds), who had also submitted a medium-length film called Bridges.