It was Korean television's first localized franchise from a foreign-language reality competition, and the third Project Runway version in Asia after Malaysia and the Philippines.

The show is hosted by Lee So-ra, supermodel, together with Editor-in-Chief of ELLE Korea Shin Yoo-jin and ANDY & DEBB designer Kim Seok-won completing the judging panel.

[1][3] Lee replaced Kang Ho-dong (comedian and variety show host), who was the choice to host Project Runway Korea, as FremantleMedia (international distributor of the Project Runway franchise) found it inappropriate to have a comedian in a fashion-related program.

[7] On March 28, 2009, Muhan Dojeon, the top-rating comic-variety programme in Korea, broadcast a special episode titled "Project RunAway" (프로젝트 런어웨이) (episode 147) to test each of the member's commercial design ability, with the host of PRK, Lee So-ra.

The main challenge given to each member was made by comedian Kim Gyeong-min's request, to design his comic dress to wear at the MBC's variety programme Happy-Time.