This reality television series, which aims to find "the next big Filipino fashion designer," is produced by Solar Entertainment Corporation and Unitel Productions.

[2][3] The winner received P500,000 (roughly US$11,000) in cash, a start-up business package, an editorial spread in Mega magazine, and an opportunity to show their collection in Philippine Fashion Week.

The winner of this season received P500,000, an editorial spread in Preview magazine, a start-up business package, and a summer scholarship from Istituto Marangoni, which is the European partner of School of Fashion and the Arts.

Solar Entertainment Corporation, which handles the production, stated that the three-year gap from the previous season was due to "internal concerns" it needed to address as ETC moves from cable to a "free-to-air" format.

Milka Quin Redoble was declared the winner, Cheetah Rivera as runner-up, Nel Claveria as 2nd and Amor Albano as 3rd.

The winner of Season 4 will take home P250,000 to help start his/her own business line, another P250,000 from Brother International, a fashion spread in Mega Magazine, a trip for two to London, a scholarship in i-Academy, P100,000 worth of gift certificates from The Face Shop, P100,000 worth of gift certificates from Aivee Institute.

Jojie Lloren reprises his role as mentor for the contestants while Apples Aberin and Rajo Laurel returned as judges.