Initially Round sent their demo to record companies hoping that a label would sign the band.

Craig Ericson (founder of Rise Records) often advised Round during this beginning period.

[10] In the meantime Pure Noise has signed two bands, Landscapes (England) and The Story So Far, among others, which have been able to achieve a higher degree of popularity.

In 2014, The Story So Far played for the first time on the main stage of the Warped Tour and have sold almost 50,000 records of their album What You Don't See.

[9] With The Finer Things by State Champs (#131) and Angst by Handguns (#155), the label has released two more albums that have made it onto the official US Billboard 200.