The label was initially created for both parties to mutually manage the career and recording catalogue of then-rising teen pop singer Justin Bieber.
[1] RBMG also has a special profit-sharing business deal with Def Jam Recordings, owned by Universal Music Group.
Raymond and Braun founded RBMG Music in 2008, in conjunction with Island Def Jam, to debut teen singer Justin Bieber.
The label's second release and Bieber's debut album, My World 2.0, also peaked the Billboard 200, received quadruple platinum certification in the U.S., and was nominated for Best Pop Vocal Album at the 53rd Annual Grammy Awards.
As of 2025, the label has continued to release each of Bieber's studio and remix albums, all of which (excluding My Worlds Acoustic) have debuted atop the Billboard 200.