From 27 April 2010, the programming of the channel has been coordinated by the Rai Ragazzi structure.

Since 1 January 2011, the official speaker of Rai Gulp is the voice actor Emanuele Ruzza.

On 31 July 2014, the channel began broadcasting new episodes of the Italian-American animated series Winx Club, previously shown on Rai 2.

Since 13 December 2016, the channel has been broadcasting older cartoons with 4:3 format in the 16:9 pillar-box panoramic format, as well as Rai Yoyo, as well as all the other Rai digital terrestrial channels.

From July 2020 onward, Rai Gulp no longer has its own website but is visible in streaming on RaiPlay.