[5] The Rajshri.com portal was launched in November 2006 by releasing online Barjatya-produced Hindi movie Vivah, followed by Hattrick, Life in a Metro and Blue Umbrella among others.

[6] The company plans to reach its audience through all the four screens: cinema, PC, mobile, TV.

[8] Rajshri Media has taken initiatives in creating shows for both web and mobile.

[9] The episodes are three minutes in length and are available in SMS, MMS, video and audio formats.

[10] The content will be released initially on web and mobile and subsequently formatted for TV, home video and Radio.