The roller coaster reopened on May 26, 2003, under the Southland Entertainment Group ownership, until its second closure in 2012 under General Attractions.

Constructed at the cost of $4.3 million, the design of Rampage was inspired by another CCI-built roller coaster, Megafobia, located at Oakwood Theme Park.

During his announcement, Langford had the backing of around a dozen cities,[1][2] making Vision Land the first supported project with inter-municipal cooperation.

[6] Custom Coasters International (CCI) officials were present on the construction site in June to mark trees for preservation or demolition.

CCI owner, Denise Larrick, disclosed the roller coaster would feature a length of 3,500 feet (1,100 meters), a maximum speed of 56 mph (90 km/h), in addition to several drops and turns.

[11] The Rampage moniker was submitted by a local Pleasant Grove High School student, with "Scorpion's Tail" and "Jaguar" coming in second and third place, respectively.

[20][21] The resulting insufficient attendance, operational decisions, and debt led the park to file for Chapter 9 bankruptcy on June 4, 2002.

[28][29] The venture, operating under Southland Entertainment Group, refurbished the idle Rampage roller coaster for its reopening season.

[7][17] Rampage was built with around 1,200 concrete footers[17] and 650,000 board feet (1,500 m3) of lumber assembled with southern yellow pine.

[17] Rampage's layout is largely based on Megafobia at Oakwood Theme Park in Pembrokeshire, United Kingdom, which was also built by CCI.

[14][17] Park officials chose the wooden roller coaster type for Rampage because of its older-style and cost; which was built for US$4.3 million dollars.

[15] Joynt further commented on the roller coaster's fast pacing, head chopper moments, and resonance of the overall ride experience as "the cars truly roar down the hills".

Staff of The Birmingham News recorded an ACE member's reaction to Rampage, who stated the roller coaster had promising air time, speed, and height.

[45] Then-ACE president, Jan Kiser, was quoted by Joynt as having ascertained positive reviews about Rampage from members because of the roller coaster's defining features.