[3] The company was founded in 1995 as a Brazilian subsidiary of American distributor Spot Films,[4] to distribute animation with the intention of distribution in its home market of Brazil, then seemingly split up and became Vídeo Brinquedo in 2004;[5] later on, in 2006, they expanded to North America with the falling costs of DVD duplication and packaging, and easier access to language translation services.

[2] One of the studio's early distributions was an obscure religious-themed cartoon called Kingdom Under the Sea (Portuguese: Reino submarino), which only sold a few copies until the release of the 2003 Pixar film Finding Nemo.

[2] Vídeo Brinquedo's first animations were traditional and in 2D, based on public domain fairy tales and classics such as Pinocchio and the Three Little Pigs, but with scripts that modernized the characters.

[3] The original idea of the company was to jump on trends raised by the major studios and start production of animation with two to three years in advance.

Their films' English-dubbed casts (such as The Little Panda Fighter) also featured notable voice actors from 4Kids Entertainment and several Sonic the Hedgehog video games (in the 2000's).

Besides producing its own animated movies, Vídeo Brinquedo has also distributed DVDs of foreign cartoons like Sonic X,[7] The Adventures of Super Mario Bros. 3, Little Lulu, Batfink, and a number of lesser-known fairy tale films made by Video Treasures (now Anchor Bay Entertainment).