was the intended debut studio album by American rapper Roscoe Dash, released on November 2, 2010 in the United States through Interscope Records, Music Line Group, and Zone 4.
A hip hop album with influences of pop and contemporary R&B, Ready Set Go features hook-driven, lighthearted lyrical content sung by Dash's high-pitched, nasal voice.
He gained his interest in hip hop from his brother, an aspiring music producer: he began writing lyrics of his own at twelve years old, under the name "ATL" and joined a four-man group called The Blackout Boys.
[2] He then met local entrepreneur LA da Boomman in 2009, who then signed him to his production company, Making Moves Inc.
[3][6] Dash later reported to MTV that he had recorded a song with American singer Chris Brown for Ready Set Go!
also contains influences of pop and contemporary R&B, and consists of themes aimed primarily at a young demographic, including partying and popular product brands.
[3] "I Be Shopping" contains numerous examples of product placement, backed by a "memorable melody" which David Jeffries of AllMusic argues broadens the song's "appeal beyond mall rats".
[3] Dash described "All the Way Turnt Up" as "new-age crunk":[8] Soulja Boy, the song's guest, likened it to a stylistically exaggerated version of his own single "Turn My Swag On".
[4] It was then pushed back to November 2, 2010, but the album was leaked to American retailer Walmart prior to its release – it was also unfinished, as Dash intended to add additional material.
Dash originally purchased the production for "All the Way Turnt Up", the first single, via Vybe Beatz's Soundclick page:[2][4] after Dash had recorded the original version of the song, he played it to hip hop group Travis Porter, who wished to appear on it and duly recorded a new version of the song.
However, after Travis Porter incorrectly credited him as a guest on the song instead of the lead when it appeared on Travis Porter's mixtape I'm a Differenter 2 (and subsequently performed it without him on numerous occasions) Dash fell out with the group after their promises to rectify the error did not materialize, and removed them from the song.