Quoting lack of sponsors, the team withdrew[1] from the Indian National Rally Championship (INRC) before the start of the 2011 season.

[6] Red Rooster Racing entered Indian motorsports on 8 June 2008 in multiple disciplines including rallying (cars and motorcycles), circuit racing (cars and motorcycles), and karting.

The team was founded by Dinesh Reddy, a third-generation entrepreneur, and former director of family-owned Nutrine Confectionery Limited.

Multiple rally champion and reputed tuner N. Leelakrishnan joined as technical director of Red Rooster Racing along with Andrew Morrice of Mezzo International, Singapore.

[7] The company's objective was to promote Indian talent in a wide range of motorsport disciplines.