Reid's was an 11-store chain located in various rural South Carolina communities, specifically Barnwell, Orangeburg, Langley, New Ellenton, Batesburg, Walterboro, St. George, Aiken, Saluda, Cayce, and Hampton.
But, by operating under a different brand name to differentiate them from Food Lion, prices and selection could be different from a standard Food Lion store and can still be profitably run without remodeling.
Reid's also ran sale advertisements on several radio stations in South Carolina, featuring the chain's namesake Reid Boylston reading the week's specials over the phone and closing with an exuberant recitation of the chain's slogan, "We can save you money!"
In May 2013, the Delhaize Group sold Reid's along with its sister supermarket chains Harveys and Sweetbay to BI-LO LLC for $265 million.
However, one Reid's store in Hampton, South Carolina was sold to Food Lion, due to the close proximity of an existing BI-LO in the area.