Return to normalcy

"Return to normalcy" was a campaign slogan used by Warren G. Harding during the 1920 United States presidential election.

[3] He rejected the idealism of Woodrow Wilson and the activism of Roosevelt, favoring the earlier isolationist policy of the United States.

[4] Detractors of the time tried to belittle the word "normalcy" as a neologism as well as a malapropism, saying that it was poorly coined by Harding, as opposed to the more accepted term normality.

Harding, a newspaper editor, addressed the issue of the word's origin, claiming that normalcy but not normality appeared in his dictionary.

[7] Harding prominently featured his dog Laddie Boy in the press to instill the domestic image associated with his vision of normalcy.