In 2009 the company received nine million in venture capital from Intel along with a private equity firm and named Norman H. Nie as their new CEO.

Their core product, Revolution R, would be offered free to academic users and their commercial software would focus on big data, large scale multiprocessor (or "high performance") computing, and multi-core functionality.

[9] While the improvements to core R were released under the GNU General Public License (GPL), REvolution provides support and services to customers of their commercial product and had considerable early success with life sciences and pharmaceutical companies.

[9] Concurrently, the company changed their name to Revolution Analytics and invited Norman Nie, founder of SPSS, to serve as CEO.

[24] According to Nie, the increased use of R - a fully fledged programming language, in contrast to other analytics packages - within academia is helping the company to grow quickly.

[31]) Revolution R Enterprise adds proprietary components to support statistical analysis of Big Data, and is sold as subscriptions for workstations, servers, Hadoop and databases.