Robert L. Shook (born April 7, 1938) is an American author who specializes in business books.

These books include: The Entrepreneurs, The Real Estate People, The chief executive officers, and Why Didn't I think of That, with chapters on products such as the Pet Rock, the Slinky, the Mood ring, the Hula hoop and the Frisbee.

[4] The book argues that "the closer one gets to IBM, the more it becomes apparent that the majority of employees, whatever their personal ties, are, as professionals, unusually upright and uniformly dedicated to the notion that the customer pays their salaries.".

"[6] Longaberger: An American Success Story, the autobiography of basket entrepreneur Dave Longaberger with which Shook was involved, was a number one best seller on The New York Times best seller list in 2001.

Miracle Medicines required him to interview scientists and researchers in the pharmaceutical industry.