Roberto Luiz Justus (born 30 April 1955) is a Brazilian investor, businessman and television personality.

Justus was born in São Paulo, Brazil, to a Jewish Hungarian immigrant family.

[1] He is best known for O Aprendiz, broadcast by Record, which is the Brazilian version of The Apprentice (TV series).

[2] He hosts the TV show Um Contra Cem on SBT and Roberto Justus + on Record.

Justus considered running for the presidency of Brazil in the 2018 elections,[3][4] but eventually abandoned the idea.