Rootfire Cooperative is an American not-for-profit record label that was created in 2016, which specializes in zero interest micro loans for bands.
[1] The intention behind developing the label services program was to provide interest-free loans for the production and marketing of recorded music.
[2] In April 2016, the label released their first album by The Movement titled Golden which hit #1 in the Billboard and iTunes Reggae charts [3] In August 2016, they released Hirie's sophomore album Wandering Soul.
[4] In September 2016, the label released their third Billboard topping album titled Make It Better by Giant Panda Guerilla Dub Squad.
[5] In 2017, Rootfire Cooperative released Rebel Frequency by Nattali Rize,[6] followed by "Pyramid(s)" from Satsang, topping the Billboard Reggae chart for a fourth time in the label's first year of operation.