On May 22, 2015, Ruben Annink appeared as a guest, with Ali B, in the Dutch TV program De Wereld Draait Door.

In 2018, Ruben Annink left his record label Trifecta and joined Warner Music Benelux.

Also in 2016 he brought out the single 'Nu of Nooit',[6] together with rapper Johnna Fraser and DJ and vlogger Monica Geuze and wrote the Dutch themesong for Angry Birds: The Movie.

In the end of August 2019, Ruben appeared in the Dutch TV program Beste Zangers[11] and in early 2020 he played at Eurosonic Noorderslag.

From that point on Ruben focused on creating new songs, of which he released 'Papa'[13] and 'Dat Het Morgen Lukt'[14] for the multiple champion paralympic snowboarder Bibian Mentel who was fighting cancer.