Rudo y Cursi (Spanish, literally, "Rough and Corny") is a 2008 Mexican sports comedy-drama film starring Diego Luna, Gael García Bernal and Guillermo Francella.

In the fictional farming village of Tachatlán, in the Cihuatlán Valley of Jalisco, Mexico, young men dream of escaping the drudgery of the banana plantations.

During one match, they are spotted by a talent scout and he offers one of them the opportunity to go to Mexico City with him and try out for one of the country's big teams.

As the scout's roster is already full, he says he can only take one of the brothers and they decide to settle it on a penalty shot.

Carlos Cuarón first formed the idea for the film while on a promotional tour for Y tu mamá también.