They approached the proprietor of a local fish and chip shop for permission to use his premises as their headquarters and secured the use of Rowley Place as a home ground.

In 1975, in a bid to gain a higher league status, the club decided to move three miles away to the Aston University Sports Ground, just off the main A34 Walsall to Birmingham road.

Meanwhile, the club obtained the lease on some land in Daw End, Rushall, and the new Dales Lane ground was officially opened on 14 August 1977.

Despite further budget restriction, Kitching was supported by a relatively youthful backroom staff, including Nick Amos and Ian Cooper, and they went on to finish third in the 2010–11 season, before going on to reach the play-off final, after a 3–0 win over Brigg Town in the semi-final.

Rushall also equalled their best ever performance in the FA Cup, reaching the fourth qualifying round, where they were knocked out by Stourbridge.

In 2012–13, Rushall made their debut in the first round proper of the FA Trophy, having qualified with victories over Woodford United, Chasetown and Droylsden.

In the league, Rushall again were on the verge of the play-offs finishing in sixth position, but failed to make the end of season competition.

Rushall then appointed former West Bromwich Albion and Bolton Wanderers midfielder Richard Sneekes as manager, with Steve Hinks as his assistant.