In the early 1950s, as a scoutmaster in London, he attempted to recruit acts for a stage show.
Sellers was so taken with Hayward's appearance—the man being tall with a bushy red beard, and wearing a Boy Scout uniform with short trousers—that he used an imitation of Hayward's high-pitched voice for the character Bluebottle in The Goon Show.
[3] The character became a popular regular in the series, and was often greeted by applause and cheers from the studio audience.
After this Hayward attempted a stage career, developing characters he called "Bearded Schoolboy", "Woolly Wolfcub", and "Happy Sandboy".
[5] The Goon Show Preservation Society website reported Ruxton's death in Charing Cross Hospital, London on 22 September 2011.