They decided to launch a blog where they could discuss science fiction and related genre writings, events and ideas that were interesting to them.

[1] As the website's popularity grew, they began to incorporate more original content and hired additional staff members as well as brought in new contributors.

[7] The site offered readers several weekly and monthly series such as book reviews,[8] link roundups of author interviews and profiles,[9] round table discussions on various topics (termed "Mind Melds"),[10][11] links to currently free speculative fiction,[12] contests, and notifications of various events and things that the editors found interesting.

The SF Signal Podcast launched in August 2010 and covered topics related to science fiction, fantasy, and similar genres.

[20] The Three Hoarsemen was hosted by John E. O. Stevens, Fred Kiesche, and Jeff Patterson and focused on genre literature, media, pop culture, and events.