STW is an Australian television station owned by the Nine Network that is based in Perth, Western Australia.
[2] The company's shareholders at the time included Ansett Transport Industries, which was also preparing to launch ATV-0, the third commercial station in Melbourne, in October that year.
[3] Broadcasting from a purpose-built studio complex in the Perth suburb of Dianella, the station employed around a hundred staff.
The station was officially opened by the Premier of Western Australia, David Brand, following a documentary film entitled Montage of Perth.
Its first night programming included the film Guys and Dolls, an MGM-produced tribute to Cecil B. DeMille called The World's Greatest Showman and a replay of TV Spells Magic, a variety show produced for the opening of TEN-10 in Sydney the preceding April.
Among the station's key achievements, it produced a major drama series in 1973 - The Drifter, starring Alan Cassell.
In January 2007, Sunraysia Television posted a profit warning, from an expected 12% drop in revenue over the previous six months, citing a weak local advertising market and low ratings, despite a strong state economy.
[8] PBL Media announced in February 2007 that it would purchase STW-9 for A$136.4 million, with the deal to be completed in late March or early April subject to shareholder approval.
Appealathon was involved in over 50 fundraising events and projects across Perth each year, including the City to Surf and the Rottnest Channel Swim.