[6] Inspired by his father's entrepreneurial success, Sabu decided to establish a garment unit of his own in 1992.
This 100% export oriented business began its operations from Kizhakkambalam in 1995, and has today, emerged as the world's third largest infant wear manufacturing company.
[9] In 2013 Twenty-20 was founded to implement Corporate Social Responsibility initiatives of the company in Kizhakkambalam, the eastern suburb of Kochi.
[10] In November 2015 Twenty-20 managed to win local body elections[11] with 69 percent vote share[12] Development initiatives were carried out by Twenty-20 through Housing Projects,[13] Drinking Water Projects, Health, Agriculture, Education, Employment Opportunities, Green initiative, Anti-Corruption, Infrastructure, school upgrades and kindergartens, supplementary diet, Anti Alcohol Movement[14] environmental protection activities and women empowerment programs.
[15][16][17][18][19] Kitex MD, Sabu M. Jacob featured among the finalists for EY Entrepreneur of the Year 2017.