[3] Development rights to Sahl Hasheesh are held by Egyptian Resorts Company (ERC), who purchased the land in 1995.
[4] The builder's stated objective was "to create a fully integrated mixed-use resort city, with the aim of achieving long-term economic and environmental sustainability.
[6] Palm Beach Piazza and Family Resort Ocean Breeze are the other residential projects selling apartments and villas in Sahl Hasheesh.
[8][5] In 2009, Oberoi Sahl Hasheesh was rated as one of the more upscale resorts in the Middle East and won first place in Trip Advisors 2016 Travelers Choice Award of top 25 Luxury Hotels in Egypt.
[13] The climate of Sahl Hasheesh is characterised by coastal aridity, with hot and dry summers and mild winters.