Sales (French pronunciation: [sal] ⓘ; Arpitan: Sâle) is a commune in the Haute-Savoie department in the Auvergne-Rhône-Alpes region in south-eastern France.

The Chéran forms the commune's south-western, then flows (at Rumilly) into the Fier, which forms the commune's north-western border.

It is part of the urban area of Rumilly.

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