San Carlo (company)

San Carlo Gruppo Alimentare S.p.A. (Italian for 'Saint Charles Food Group S.A.') is an Italian manufacturer of snack foods, including crisps and crackers.

Originally a rotisserie house, the Rosticceria San Carlo was established in 1936 by Francesco Vitaloni in Milan and named in honour of the nearby church of San Carlo al Lazzaretto.

Initially, his production of potato products were as accompaniments to meats and fish dishes, however, the demand for them was very high, and he began exclusive production of patatine croccanti ('crispy potato chips'), and began distributing them to the local bakeries and bars.

Current products include potato crisps, rippled crisps, hard pretzels and pretzel sticks, dried breads and crackers and cake products, including croissants.

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