The show consists of three main components: approximately 15 display gardens ranging from 500 to 1,500 sq.
ft. in size, educational displays, vendors promoting and selling garden-related products, and free seminars.
In the early 1980s the rock ‘n roll impresario Bill Graham produced two annual flower shows at the Cow Palace.
The first show featured a tribute garden to San Francisco landscape architect, Thomas Dolliver Church (1902-1978), designed by Pam-Anela Messenger.
At the final hour, Special Events, a bay area tent rental company in Livermore, CA owned by Weston Cook, and partner Steve Cannon stepped in and acquired the show.