"[5] Sandro's business model was exclusively wholesale until 2007 when it began opening stand-alone retail stores in Europe.
[8] Isabelle Allouch, a former Balenciaga executive before joining SMCP Group, was named CEO in 2019.
[9] In 2021, Sandro launched its second-hand offer in France and later in other European countries like Germany, the Netherlands and Spain.
[8] For Autumn-Winter 2023, Sandro blended its ready-to-wear collection with the heritage and Western aesthetic of Wrangler, an American label with a passion for denim.
[10] In December 2023, Sandro expanded its presence in the American market with the opening of a new store at the Westfield Topanga Shopping Center in Los Angeles.