It premiered on ABC Family on December 13, 2009, during the channel's 25 Days of Christmas programming block.

Jenny McCarthy, Lynne Griffin, Jessica Parker Kennedy, Richard Side, and Gabe Khouth all reprise their roles from the original film.

He has grown tired of the responsibilities of his job and is ready to pass on the reins to his business-minded daughter Mary, who feels torn between the family business and running her own high-stakes firm in New York City, along with balancing a relationship with the love of her life, Luke.

The situation gets increasingly dire when Teri, an ambitious new arrival to the North Pole, sows dissension at the workshop in an effort to take over Christmas.

[3] Santa Baby 2: Christmas Maybe was released on DVD on October 12, 2010 in 4:3 full frame format.