[12][13] Other tentpole films including The Lone Ranger (2013), Tomorrowland (2015) and literary adaptations of John Carter (2012), The BFG (2016), and A Wrinkle in Time (2018), became box-office disappointments.

[14] With the launch of Disney's streaming service Disney+ in November 2019, Bailey expanded the studio's output with a mix of projects from reimaginings of titles such as Lady and the Tramp and Pinocchio, featuring Tom Hanks as Geppetto; character-driven films such as Togo; inspirational sports dramas such as Rise, about NBA star Giannis Antetokounmpo; and sequels to popular originals as Hocus Pocus 2, Enchanted follow-up Disenchanted, and Peter Pan & Wendy.

[15][16][17] The studio also produces adaptations of children's and young adult books such as Timmy Failure: Mistakes Were Made, Flora & Ulysses, Stargirl, and Better Nate Than Ever for Disney+.

Bailey is noted for transforming Disney's live-action film slate with female-led tentpoles featuring empowered, contemporary heroines and expanding representation in these roles.

Notable examples include Halle Bailey as Ariel in The Little Mermaid, Yara Shahidi as Tinker Bell in Peter Pan & Wendy, Storm Reid in A Wrinkle in Time, and Rachel Zegler as Snow White in the studio's 2025 live-action reimagining of the Disney film.