The United States Secret Service uses code names for U.S. presidents, first ladies, and other prominent persons and locations.
[1] The use of such names was originally for security purposes and dates to a time when sensitive electronic communications were not routinely encrypted; today, the names simply serve for purposes of brevity, clarity, and tradition.
[4][5] According to an established protocol, good codewords are unambiguous words that can be easily pronounced and readily understood by those who transmit and receive voice messages by radio or telephone regardless of their native language.
U.S. Secret Service codenames are not only given to people; they are often given to places, locations and even objects, such as aircraft like Air Force One, and vehicles such as the Presidential State Car.
In popular culture, the practice of assigning codenames is often used to provide additional verisimilitude in fictional works about the executive branch, or high-ranking governmental figures.