In 2011, Hitchins debuted his first one-man show called Survival of the Fiercest at the Edinburgh Fringe Festival where he made an offhand joke about the need for redheads to have a "Ginger Pride Walk.
"[6] In 2013, he returned to the UK to host the Ginger Pride Walk in Edinburgh, Scotland which gained international media attention on BBC News,[7] The Guardian,[8] CNN,[9] Raidió Teilifís Éireann,[10] The Globe and Mail.
[11] In 2013, Hitchins debut his second one-man show called Ginger Nation at the Edinburgh Festival Fringe.
[12] The show recounts Hitchins' experience donating sperm to a lesbian couple as well as memories from adolescence, brushes with celebrity, and pride in his ginger hair.
It received unprecedented media coverage[13] for the festival and the show was later brought to Canada, the United States.