She is notable for her flamboyant fashion sense[3] and bubbly (sometimes goofballish) personality, as well as her distinctive squealing speaking voice.

[3] In 2005 she formed a music, dance and performance group called PANIKARAQS (which means "Water Ballet" in Urdu) with Yuka Honda (formerly of Cibo Matto), Steve Eto, and Chikage.

[10] However, in 2005, Shinohara released a solo CD single, "asoFever 2005", which served as the sixth Ending Theme for the anime Zatch Bell!.

[3] The characteristics of Shinora fashion are straight, choppy bangs, layered clothing that features bright, primary colors (similar to the UK-inspired fashion trend Super Lovers),[citation needed] shorts and suspenders, crumpled socks paired with hard shoes (similar to Doc Martens), strange make-up, glittery dollar store accessories, toy bracelets and rings, wristwatches, arm patches like the ones sold at carnival booths, pockets crammed with toys, goggles, and knapsacks.

Her style was a major impact on the Decora fashion, which revolves around bright colors and a large collection of accessories.