He co-created and executive produced the hit cartoon series Underground Ernie which was broadcast on the BBC and in various territories around the world.
He also has done stand-up comedy and was the bassist for the world-famous post punk band Compulsion and was signed to One Little Indian UK/Interscope Records US.
Oversaw script development and story outlines with renowned children's writer Jan Page.
Secured Gary Lineker, Tim Whitnall, Janet Brown, Chris Jarvis, Howard Ward and Emma Weaver for voice-overs.
Created and set up Joella Productions which financed and produced the 26 episodes, Achievements - Underground Ernie was officially declared the most watched children's series on BBC during the 2006-2007 period.