SideReel launched in April 2007 and was featured in CNET's Webware "beta watch" that same month.

[5][6][citation needed] In 2014, a free SideReel app was launched, allowing fans to find, track and watch their favorite TV series on iOS devices.

The site provides links to view full episodes online, as well as a forum to discuss and review TV shows.

[citation needed] In 2010, an LA Times article was published using interviews with unnamed anti-piracy experts who accused SideReel of being a way for viewers to watch shows that are not available online by linking to pirated streaming sites.

The company denied the charges, stating that it was merely a specialized search engine that points to legitimate sites and removes infringing links when notified of them.