Sissy-Boy, founded in 1982,[1] is a Dutch high street clothing and accessories chain with over 45 stores in the Netherlands, Belgium, and Luxembourg.

Besides clothes (for what is described as an "upscale" audience),[2] the stores sell household textiles, such as drapes and curtains.

Together with Romy Schneider, they began a clothing line, naming it "Sissy" after the nickname of Queen Elisabeth of Bavaria.

[7] As of 2008[update], there were over thirty Sissy-Boy stores in the Netherlands, and one was opened in Antwerp, Belgium,[8] in the summer of 2009.

[1] In 2019, the company was indeed declared bankrupt at a time when a number of well-known Dutch chains of stores got in financial trouble.