Since 2015 Farmonova has been participating in KVN, a Russian humor TV show and competition, as a member of the Bishkek-based team Азия Микс [ru] (Asia MIX).

In July 2016, Farmonova faced criticism for "making fun of the Uzbek people" during one of the episodes of the show.

[1] A graduate of Uzbekistan State Institute of Arts and Culture, Sitora Farmonova has appeared in several films by Uzbek, Kazakh, and Kyrgyz filmmakers.

Farmonova achieved some international recognition after acting in the 2011 film Baikonur [fr] directed by Veit Helmer.

[3] In Baikonur, Farmonova portrays Nazira, a resident of a small village near the Baikonur space station in Kazakhstan who falls in love with the main character Iskandar, a young Kazakh ham radio operator and space fanatic calling himself Gagarin after the Soviet cosmonaut.

She achieved notability in Uzbekistan with her debut single "Bahor-kuz" ("Spring-Fall"), a duet with the Uzbek singer Mirjamol.

[8] In July 2016, Farmonova faced criticism for "making fun of the Uzbek people" during one of the episodes of the show.