The creator describes it as for use for ultra-high density seating configurations, allowing up to 40% increase in passenger capacity.
[1] The company notes that cowboys ride in similar style seats for more than 8-hours a day in comfort.
[5] The design was unveiled at the 2010 Aircraft Interiors Expo Americas on 13 September 2010, in Long Beach, California, US.
This stand-up seat design was met with initial skepticism by the safety and licensing authority, the European Aviation Safety Agency and the UK Civil Aviation Authority, and has not yet been licensed for use.
However, the SkyRider is not expected to meet with as much regulatory resistance as the RyanAir seat.