Smitthi Bhiraleus (Thai: สมิทธิ เพียรเลิศ) is the founder, CEO and managing director of VERY TV and MTV Thailand.
In early 2003, he joined Channel [V] Thailand as a general manager[1] and was awarded a place in Thailand's top 50 young executive list in 2003, 2004 and 2005 by Manager Newspaper Group.
Bhiraleus attended Satit Prasanmit Junior High School in Bangkok, Thailand.
Smitthi graduated from high school and enrolled at University College London, where he was awarded a first-class honours degree.
He then obtained a master's degree in media production from Birmingham City University.