[1] On January 22, 2014 Social Reader was rebranded as Trove and launched a new app for iPhone and iPad.
[3] As the ground was already set by Washington Post Social Reader, it took The Guardian a very small time to reach its audience on Facebook.
The Guardian has also launched the same reader application for smartphones, including Android, iPhone and iPad.
[citation needed] In May 2012, it was observed that the popularity of Social Reader apps had fallen considerably since they were introduced.
[4] This is thought to have been caused by a change in how Facebook displayed social reader information.