Soft girl or softie describes a youth subculture that emerged among Gen Z female teenagers around mid-to late-2019.
Being a soft girl also may involve a tender, sweet, and sensitive personality.
[1] The soft girl aesthetic is a subculture that found predominant popularity through the social media app TikTok.
Singer-songwriter Ariana Grande has been credited with popularizing the soft girl aesthetic.
[2] The trend consists mainly of soft pastel colors, Y2K, anime, K-pop, and 1990s-inspired clothing, as well as cute and nostalgic prints with flowers and hearts, stuffed animals, fluffy pillows, and other soft and cuddly items.